Dr. Barbara Hüppe
A curious multitasker: I studied English, Spanish and Economics in 3 countries, then got a PhD in literature as well as a degree in Public Relations – at the same time.
A global citizen: I grew-up in Germany but lived in the US, Canada, Spain and, most recently, in Norway. Now I am back in Germany – but continue to enjoy working internationally. In my carreer I worked with media and partners across EMEA, North America, Latin America, Asia and Russia.
A cross functional communicator: I never had just one role and somehow that became a trend. In my first full time job, I managed PR, media relations, financial and internal communications, over the years and the different companies I worked for, I added influencer communications, branding, social media and content marketing to the mix.
A career across industries:
1999 – 2004 Dussmann Group, PR & Internal Communications Manager
2004 – 2008 eBay and PayPal, Sr. Communications Manager
2008 – 2015 Mozilla, Head of EMEA Communications
2015 – 2017 Gelato, Head of Global Communications
2017 2Bcomms, Founder / Angel Investor / Interim Communications Director
Speaking / Events
Speaking / Events
What all my roles had in common was a focus on strategy and storytelling.
A good story works across the board – for all relevant audiences a company or project has. If the story is compelling, only the way the story is told needs to be adapted for each audience.
My experience spans from consumer audiences to B2B to policy makers and influencers. I worked with CEO, founders, journalists, community members, lobbyists, researchers, customer support agents and industry analysts.
A curious mind: And I love to learn – that’s why I enjoy working in communications. I get to use similar tools, but can apply them to new topics and industries: retail, facility services, retirement homes, online auctions, fintech, open source, software, platforms, blockchain, … What could I learn about while working with you?
Interested to learn more?
Excellent! Let’s talk!